Saturday, May 23, 2020

Movie Genres Vocabulary Lesson for English Learners

Movies (or films) have become an important part of almost everybodys life. Hollywood, Bollywood and many other film centers make a wide variety of films to keep us entertained. This lesson focuses on encouraging students to discuss some of their favorite films by asking students to discuss examples of different  films they like. Next, students write short plot summaries to share with each other.   Aim: Conversation about films to practice and learn new vocabulary related to movies / films Activity: Initial conversation followed by group work for writing practice Level:  Intermediate Outline:   Start the lesson by asking students which type of films there are. Make a few suggestions of recent films using some of the film types to get students started.  Provide a sheet with quick definitions of different film types.  Have students get into small groups and try to come up with at least one film for each type of film.Introduce the idea of a plot. As a class, choose a movie with which everyone is familiar. Write a  quick plot summary together on the board.Each student then chooses a film and writes a short plot summary for the film.Have students get into pairs.  Students describe their chosen films to each other. Students should take notes on each others films.Students switch partners and describe the plot of their first partners film to another student. Speaking About Movies / Films Exercise 1: Movie Types   Try to come up with one example for each type of film. Exercise 2: Plot Summary   You can describe movies by speaking about their plot. Think of a movie youve enjoyed and write up a plot summary.   Plot The plot is the general story of the movie. For example,  Boy meets girl. Boy falls in love with girl. Girl doesnt love boy back. Boy finally convinces girl that hes the right guy.   Types of Films Provide students with these brief descriptions of the following common film genres. Horror   Horror films feature lots of monsters such as Frankenstein, or Dracula. The object of horror films is to make you scream and be afraid, very afraid! Action Action films are films in which the heroes have lots of battles, do incredible stunts and drive fast.   Martial arts Martial arts films feature martial arts such as Judo, Karate, Taekwondo and so on. Bruce Lee made very famous martial arts films. Adventure Adventure films are like action films, but they take place in exotic places. Adventure films include films about pirates, historical adventures such as sailing around the world and space exploration.   Comedy There are many different types of comedy films. In general, comedies make you laugh - a lot! Romance Romance films are love stories made to melt our hearts with stories of people finding each other and falling in love. Many romances are romantic comedies. Romantic comedy Romantic comedies are sweet films that include romance, but also lots of funny moments as well.   Mockumentary A mockumentary is a type of joke documentary. In other words, the film is like a documentary, but about something that doesnt really exist. Mockumentaries are often comedies, such as Borat. Documentary   A documentary is a film that investigates some real-life story that is very interesting for a number of reasons. Many documentaries look at the causes of world problems  or new types of scientific discoveries.   Animation Animation films are sometimes cartoons such as Disney films. However, with computer animation, many cartoons are now animation films. Animation films use computer graphics to make elaborate stories of adventure, comedies, and more.   Biographical Biographical films focus on someones life story. These films are usually about very famous people. Biographical films are also often documentaries.   Disaster Disaster films are a type of adventure film. Unfortunately, disaster films focus on horrible things happening to us like the end of the world films of 2012. Superhero Superhero films are also a type of adventure film. These films feature superheroes from comic books such as Superman, Batman, and Spiderman. Science-fiction Science-fiction films are set in the future and might be about other planets, or just about the future of our planet Earth. Science-fiction films often feature many elements of adventure films such as chases and battles. Drama Drama films are often sad stories about difficult situations in life such as fighting cancer or difficult love stories.   Historical drama Historical dramas are based on real events that happened in the past that are historically important. Thriller Thrillers are spy or espionage stories that are similar to adventure films, but often feature international spy rings, or countries trying to find out secrets about each other.   Detective story Detective stories focus on solving crimes. Usually,  there is a detective who must find out who committed a crime before the criminal commits other horrible crimes.

Tuesday, May 12, 2020

History Of The North American Free Trade Agreement Essay

The NAFTA Controversy The purpose of this document is to explore the history of the North American Free Trade Agreement (NAFTA), the effects NAFTA has had on Canada, the United States of America (specifically American labor and job market) and Mexico. It will also delve into the current state of NAFTA, the advantages and disadvantages to American economy and what the future holds for this historic trade agreement. NAFTA has effected many parts of the world and not just the three countries who originally signed the agreement. It has caused several negative effects for many, especially citizens of the United States; but what evidence is there of this claim. Before jumping into the evidence for or against NAFTA, let’s look at the history as this will bring some perspective to the event. The roots of NAFTA stretch back well before its signing in induction in 1994. Many believe that the true origin of the idea of having a free trade agreement with Northern, and Central America began with the signing of the Trade and Tariff Act in 1984 in the USA congress. The Trade and Tariff Act was important as it lent the President of the United States of America the ability to expedite the process of creating trade deals, leaving the USA Congress the opportunity to approve or disapprove the proposal. This idea was pushed by Ronald Reagan and passed. Reagan then began collaborating with the then Canadian Prime Minister, Brian Mulroney, who signed an agreement of free trade betweenShow MoreRelatedEssay about The History of the North American Free Trade Agreement1169 Words   |  5 PagesIn 1994, three countries formed the world’s largest free trade zone. This free trade zone was called The North American Free Trade Agreement (NAFTA). This organization was founded by Canada, the United States, and Mexico. 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This particular treaty is of interest owing to the current globalization that is fast consuming economies across the world as well as the change in leadership in the three countries involved. As a result, this essay takes into account the current economic state of the world about the increased competition;Read MoreFree Trade : U.s. A And Canada1373 Words   |  6 PagesFREE TRADE BETWWEN U.S.A AND CANADA The first thing we should understand is what is what is FREE TRADE or the meaning of FREE TRADE The definition which I can think of is Free trade is international policy where governments doesn’t create any restriction and on goods and other materials to import or export smoothly and no heavy taxes are applied so that both countries can operate smoothly and gain profit. OR The treaty in which 2Read MoreGlobalization: A Free Trade Phenomenon Essay866 Words   |  4 Pages Globalization is â€Å"the integration of states through increasing contact, communication and trade to create a holistic, single global system in which the process of change increasingly binds people together in a common fate† (Carey 2002). Some economists recognize globalization as being in the best interest of all states. While others believe that increasingly liberated trade and global economic interaction is necessary in many ways. While globalization marks a move toward a more open world-tradingRead More International Trade Essay865 Words   |  4 Pages International Trade What is International Trade?   Ã‚  Ã‚  Ã‚  Ã‚  International trade is defined as trade between two or more partners from different countries in the exchange of goods and services. 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Wednesday, May 6, 2020

Sales Tools Free Essays

string(106) " an asterisk on the image that says Oh, they can also make a good suit when they put their mind to it’\." This is a report to understand the role of personal selling within the overall marketing strategy such as Promotion mix: personal and impersonal communication; objectives of promotional activity, push-pull strategies; integrating sales with other promotional activities; evaluating promotion; allocation of promotion budget and Understanding buyer behaviour: consumer and organisational purchase decision-making. And also this report involved the role of the sales team: definition and role of personal selling; types of selling; characteristics and have link with LEVI’S case study. After reading this report reader could understand to how to apply the principles of the selling process to a product or service such as customer-oriented approach; objective setting; preparation and rehearsal; opening remarks; techniques and personal presentation; need for identification and stimulation; presentation; product demonstration and use of visual aids; handling and pre-empting objections; techniques and proposals for negotiation; buying signals; closing techniques; post sale follow-up; record keeping; customer relationship marketing (CRM) And also reader could be able to understand the role and objectives of sales management such as, Controlling sales output: purpose and role of the sales budget; performance standards: performance against targets (financial, volume, call-rate, conversion, pioneering); appraisals; self-development plans; customer care. We will write a custom essay sample on Sales Tools or any similar topic only for you Order Now Reader also will have Be able to understand how to plan sales activity for a product or service in ways such sales settings: sales channels (retailers, wholesalers, distributors, agents multi-channel and online retailers); importance of market segmentation: business-to-business (BTB) selling; industrial selling; selling to public authorities; selling for resale; telesales; selling services; pioneering; systems selling; selling to project teams or groups international selling: role of agents and distributors; sources, selection and appointment of agents/distributors; agency contracts; training and motivating agents/distributors; use of expatriate versus local sales personnel; role, duties and characteristics of the export sales team; coping in different cultural environments; the role of ICT in communicating with an international sales team Exhibitions and trade fairs: role, types and locations of trade fairs and exhibitions; how trade fairs and exhibitions fit in with corporate strategy and objectives; setting objectives for participation in an exhibition; audience profile and measurement; qualification and follow-up of exhibition leads; evaluation of exhibition attendance; setting budgets; financial assistance or exhibition attendance etc.. to a certain extend. Table of Content Personal selling, promotion mix, buyer behaviour and the decision making process in different situations ,role of sales teams within marketing strategy Role of sales teams within marketing strategy ow sales strategies are developed in line with corporate objectives Importance of recruitment and selection procedure Role of motivation, remuneration and training in sales management Sales plan for a levi’s male cap Conclusion Bibliography Personal selling, promotion mix, buyer behaviour and the decision making process in different situations ,role of sales teams within marketing strategy Personal selling is a promotional method in which one party (e. g. , salesperson) uses skills and techniques for building personal relationships with another party (e. g. , those involved in a purchase decision) that results in both parties obtaining value. In most cases the â€Å"value† for the salesperson is realized through the financial rewards of the sale while the customer’s â€Å"value† is realized from the benefits obtained by consuming the product. However, getting a customer to purchase a product is not always the objective of personal selling. For instance, selling may be used for the purpose of simply delivering information. Marketers have at their disposal four major methods of promotion. Taken together these comprise the promotion mix. Those four promotion methods are 1. Advertising 2. Sales Promotion 3. Public Relations 4. Personal Selling So, Personal selling comes under promotional mix. That means personal selling is a part of promotional mix. In LEVI’S case also LEVI’S company might definitely use promotional mix and they can improve the promotional mix by improving personal selling that both aspects have a positive relationship. Buyer behaviour consists of activities/process followed in making any buying decision of goods as well as a service. In LEVI’S case buyer behaviour would be 1. Type One: Traditionalist – probably over 45; buys from department stores; buys polyester suits and trousers; shops with his wife. 2. Type Two: Classic Independent – a real ‘clothes horse’; 21% of the market but buys 46% of wool blend suits; shops at independent stores; has expensive tastes. 3. Type Three: Utilitarian – wears jeans for work and leisure; 26% of the market; a Levis loyalist. 4. Type Four: Trendy Casual – buys ‘designer’ high fashion labels; might buy 501’s but usually considers Levi’s too mass market; 19% of the market. 5. Type Five: Price Shopper – buys the lowest price product wherever they may be; no potential for Levi; 14% of the market. There are five types of buyer behaviours and they have different types of decision making in different situation. One thing needs to be highlighted here is that consumer behaviour does not end with purchase of goods or service, but also post purchase activities are included in consumer decision making. The below image shows the different type of buyer behaviour. Role of sales teams within marketing strategy Marketing Strategy is something that helps companies achieves Marketing objectives. Marketing objectives help achieve corporate objectives and corporate objectives aim to achieve a competitive advantage over rival organizations. Firstly, a Managing Director or senior management team, or executive board of directors (who ever is in charge) decides on overall corporate objectives. One corporate objective might be to increase sales by some percentage. In order to achieve this percentage sales team always work towards that. So the role of sales team would be work to corporate objective goals and marketing strategies. LEVI’S case study team have adopted to the marketing strategies and LEVI’S ‘ marketing team responded to this information by deciding to focus on jackets and trousers only for the launch and let suits ‘slipstream’. The Director of Consumer Marketing stated: ‘The thing that is going to overcome Levi’s image for casual only apparel is a suit made by Levi that doesn’t look like anything else we have ever made. Once that gets on the racks people will put an asterisk on the image that says Oh, they can also make a good suit when they put their mind to it’. You read "Sales Tools" in category "Papers" So sales responded according to the marketing strategies ‘Soon after this decision, salesmen started contacting retail buyers. After 4 months of selling to the trade it was clear sales targets for the range would not be met. A subsequent price reduction failed to redeem the situation and Tailored Classics achieved only 65% of its sales targets. so role of sales team would be always adopted to mass marketing strategy. ’ ow sales strategies are developed in line with corporate objectives Whenever a person wanted to develop sales strategies he/she should always should develop in line with corporate objectives, so, he/she should keep these below mentioned tips before they make sales strategies. Do you have the time and resources necessary to interact? Can you competitively position yourself to overpower the competitor? Do you have sufficient unique selling points to change the rules and do you have time to accomplish this? Do you have access to the key decision makers to do this? Can you sufficiently quantify your unique selling points to prevent price pressure? Can you neutralize the competitor’s strengths? Do you have the capacity to deliver? What would it take to make this a viable opportunity? Importance of recruitment and selection procedure The recruitment is a process of finding and hiring the best-qualified candidate (from within or outside of an organization) for a job opening, in a timely and cost effective manner. The recruitment process includes analysing the requirements of a job, attracting employees to that job, screening and selecting applicants, hiring, and integrating the new employee to the organization. Importance of the recruitment are listed below * Recruitment is the process which links the employers with the employees. Increase the pool of job candidates at minimum cost. * Help increase the success rate of selection process by decreasing number of visibly under qualified or overqualified job applicants. * Help reduce the probability that job applicants once recruited and selected will leave the organization only after a short period of time. * Meet the organizations legal and social obligations regarding the composition of its workforce. Begin identifying and preparing potential job applicants who will be appropriate candidates. * Increase organization and individual effectiveness of various recruiting techniques and sources for all types of job applicants Role of motivation, remuneration and training in sales management Motivation means Internal and external factors that stimulate desire and energy in people to be continually interested and committed to a job, role or subject, or to make an effort to attain a goal. Motivation results from the interaction of both conscious and unconscious factors such as the * Intensity of desire or need, * Incentive or reward value of the goal, and * Expectations of the individual and of his or her peers. These factors are the reasons one has for behaving a certain way. Role of motivation in sales management is motivate sales people towards bringing business to the organization. The most widely recognised method of attracting and retaining marketing employees is through remuneration packages. This is because a good emuneration package can have a positive effect on a person’s standard of living. Remuneration refers to money or substitutes for money. This may include wages, salaries, commissions and bonuses, incentive plans and allowances. The total value of all these items is called a remuneration package. Sales plan for a levi’s male cap A sales plan LEVI’S cap is basically should be a strategic and tactical plan for achieving market because of the higher price objectives. It should be a step-by-step and detailed process that will show how you will acquire new business for LEVI’S caps; and how you will gain more business from the existing customer base. It involves making and/or exceeding our sales quota within our sales territory how to penetrate to international business. Here are the steps to help you develop a sales plan for LEVI’S male caps: 1. Segment the target audience – The first step is to clearly identify the target markets. Who are more likely to buy LEVI’S caps. The more defined the target market, the better. Target market can be defined as high-income men ages 30-60 who loves to buy the latest electronic gadgets. If the target market is done, the next step is to prioritize the target market to ensure that resources are directed towards your key target market. Prospects are more likely to purchase if LEVI’S can talk features of male cap. 2. Cap industry – Current trends in industry, and how the business fares with these trends. LEVI’S must look at the range of similar products now available, and compare how the product stacks up to competitor products. Take a bigger picture of the industry and find out prospects. 3. Develop sales strategies – LEVI’S sales strategies must include determining how LEVI’S can reach the sales quota, how can get more sales from existing customers, and how can raise awareness in the marketplace and community about your business. Your sales strategies also involve making a decision on who is actually going to do the selling. Will you do it skills to do it? how to improve confidence and presentation skill etc†¦ 4. Think through sales plan. This is the meat of the sales plan. LEVI’S need to write down the sales strategies based on the analysis you’ve done of your business and what you can do. Will you attend trade shows or do cold calling? Will they use search engine advertising or other forms of online advertising? How they going to reach exactly to target audience? It is important that LEVI’S break down the sales strategies into quantifiable activities . 5. Measure and improve. A sales plan is not something that LEVI’S create and then hide inside the drawer. Should follow the activities and tasks outlined in sales plan. All the planning in the world is worthless if they cannot or do not implement any of it. Keep track of how they are performing vis-à  -vis sales target.. Conclusion This report have explained the role of personal selling within the overall marketing strategy such as Promotion mix: personal and impersonal communication; objectives of promotional activity, push-pull strategies; integrating sales with other promotional activities; evaluating promotion; allocation of promotion budget and Understanding buyer behaviour: consumer and organisational purchase decision-making. And also this report involved the role of the sales team: definition and role of personal selling; types of selling; characteristics and have link with LEVI’S case study. Report also explained how to plan sales activity for LEVI’S male caps in ways such sales settings: sales channels (retailers, wholesalers, distributors, agents multi-channel and online retailers); importance of market segmentation: business-to-business (BTB) selling; industrial selling; selling to public authorities; selling for resale; telesales; selling services; pioneering; systems selling; selling to project teams or groups international selling: role of agents and distributors; sources, selection and appointment of agents/distributors; agency contracts; training and motivating agents/distributors; use of expatriate versus local sales personnel; role, duties and characteristics of the export sales team; coping in different cultural environments; the role of ICT in communicating with an international sales team Exhibitions and trade fairs: role, types and locations of trade fairs and exhibitions; how trade fairs and exhibitions fit in with corporate strategy and objectives; setting objectives for participation in an exhibition; audience profile and measurement; qualification and follow-up of exhibition leads; evaluation of exhibition attendance; setting budgets; financial assistance or exhibition attendance etc.. How to cite Sales Tools, Papers

Saturday, May 2, 2020

The Positive Outcomes Of Small Class Sizes In Elementary School Essay Sample free essay sample

Smaller categories are a cardinal ingredient in pupil success. The researches leave no uncertainty that little categories have an advantage over larger categories in pupil public presentation in the early primary classs. Students who had been in smaller categories had higher accomplishment in all academic countries compared to pupils in regular or teacher-aide categories. We have found that a decrease in category size will bring forth a assortment of benefits for instructors and pupils. Small categories influence non merely student’s academic accomplishments. but they besides benefit student’s societal accomplishments and relationships with their instructors. One illustration of an advantage for a little category is that fighting pupils can have more single aid from the schoolroom instructor. whereas a instructor that is in charge of a big category would be excessively busy to give that pupil single aid. Because single instructor attending is available in a little category. fighting pupils will have the aid they need. We will write a custom essay sample on The Positive Outcomes Of Small Class Sizes In Elementary School Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page and as a consequence. pupil accomplishment will better. Teachers will besides happen that in a little category. they will be better able to pull off their category. Discipline jobs will be less frequent and terrible because the schoolroom instructor will hold better control of the pupils In a little category. because â€Å"students receive more attending and are less likely to go discipline problems† . instructors will concentrate less on disciplinary actions and will concentrate more on direction and really learning the pupils. Another advantage of holding a little category is that it besides provides instructors the ability to truly understand their student’s strengths and failings. By going familiar with their student’s abilities. instructors can individualise their lesson programs to profit their pupils. Knowing the strengths and failings of pupils is good because this helps instructors recognize when to pass more clip on a subject. Clearly. pupils who have been enrolled in little categories from a immature age benefit from individualized instructor attending and direction. It would non be possible to hold such benefits in a big category. Small category size greatly and positively influences student accomplishment during the clip the pupil is enrolled in a little category and when he/she moves onto higher instruction. From a technological point of view. with a little category. the instructor could utilize learning methods such as on-line categories and treatment boards to pull off and maintain the category interesting and synergistic. By being introduced to this technique. pupils may be willing to take part more frequently and be more involved in category work as opposed to being nervous about raising their custodies in fright of being embarrassed or laughed at in a big schoolroom scene. Positive out coming are: